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By ABD on 6/26/2009 3:17 PM

 

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By ABD on 6/15/2009 1:17 PM

Look back 15 years ago, the www was emerging and people had mixed feeling about it's future success.  Today the internet is one of, if not the main communication and information tool we have at our hands.  Most times before someone will visit or call a place of business they will go to the internet and look them up.  It's not enough to have a website anymore, social networking sites are booming.  People are out on Facebook, Twitter, LinkedIn - to name a few of the most popular sites- looking for your business to connect with.  All of these sites build relationships and the business will then follow.  If you are only fishing for sales on these sites, you will not receive the same results as if you would take the time to build a realtionship.  Every site has a way to send direct messages to any one of your approved connections so you can talk o ... Read More »

By ABD on 6/10/2009 9:17 AM

Promotional products have the longest shelf life, longer than any other advertising medium.  These products are tangible goods that can be passed from person to person, spreading their message freely.  The most bang for the buck.  People tend to remember the product, the company advertised on it and the person who gave it to them for a longer period of time, then if presented with a different means of advertising.  Here are four products that give some of the greatest impressions to a customer; calendars, notepads, watches and mugs.  Calendars sit on a person's desk or in their home for 365 days a year, being looked at an average of twice a day.  Notepads give buyers a minimum of 25-50 exposures, more if the sheet is passed along.  Watches, on average a person looks at their watch twice an hour.  A mug, usually having 3-5 people looking at it per day, can yield as many as 15-50 imp ... Read More »

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